A beginner’s guide to Snapchat for business

The 21st century is the age of social media, with a plethora of outlets available, users are spoilt for choice. Business owners are faced with the same dilemma, between Facebook, Instagram, Twitter, and about thirty more - which one should they invest in? It’s important that the platform is simple, interactive, and touches base with numerous users with every post.

Which social media platforms suit your SMB?

The first thing that comes to mind when you think of social media is Facebook and for good reason. Not only does it boast the most users, but it also has the biggest reach and cultural impact. Since there is no one-size-fits-all social media platform, it’s imperative for small- and medium-sized businesses to examine their options before making an investment.

SMBs are set to enjoy free Windows 10 upgrade

If your small- or medium-sized business has yet to get a Windows 10 upgrade, fret not! Microsoft has just announced the good news. The tech giant is bringing back free Windows 10 upgrades exclusively for SMBs that passed on the previous offer. If you’re still doubting about getting that upgrade, these additional facts might help you change your mind.

Grow your business with virtual reality

Besides looking like an early version of Cyclops from The X-Men, what’s with all the hype on virtual reality? How much of a difference can be made by slipping ourselves into a three-dimensional world? For businesses, operating with the same routine day in and day out can be quite monotonous for employees.

Hardware shouldn’t be bought willy-nilly

The term ‘hard’ in hard drive shouldn’t refer to the difficulty many experience when they set out looking for a new one. It’s hard to deny the importance that hard drives still have to computers of all shapes, sizes, and operating systems -- but like the elusive concept of soulmates, how do we know which one is right for us? We’ve put together a list of five things you should take into consideration prior to buying new hardware.

Ransomware appears as fake Windows Update

Unlike those who attend Hogwarts, magicians rely mainly on subtle sleight of hand to convince others that they managed to make coins disappear into thin air. The same concept applies to ransomware. How can it complete its mission in a suit labeled with the word “Villain”? Nowadays, ransomware fashions various disguises that render it undetectable.

New SMB dashboard app from Twitter

If you aren’t a celebrity or a multimillionaire capable of purchasing millions of Twitter followers, it’s quite hard to establish a notable online presence these days, especially if you’re a small- or medium-sized business. It’s undeniable that the benefits of a strong online presence on prominent social media platforms such as Twitter are numerous.

iPads and SMBs: 5 ideas worth considering

Small- and medium-sized businesses are famous for creating innovative solutions that allow them to compete with much larger, better funded competitors. One of the most useful tools to accomplish this is the immensely popular iPad, which with its widespread developer community, has limitless possibilities for SMBs. If you feel like you could be getting more out of your Apple mobile device’s business potential, we’ve created a list of the five best solutions -- let’s take a look.