As a business owner, you work hard to succeed. But that can be difficult when you’re up against stiff competition and notorious cybercriminals. The future may be unpredictable, but that doesn’t mean you should take the security of your Mac device for granted.
How to protect your Mac computer
Keep the cloud affordable with these tips
Small- and medium-sized businesses globally are adopting cloud technologies. However, there are hidden costs that some business owners might not be aware of. They might not seem like much at first, but those costs could eventually snowball. Follow these five tips to keep the cloud from breaking the bank:
No standalones
Cloud services come in various shapes and sizes, many of which are standalone platforms with rates that increase over time.
5 helpful small-business apps for iPad
Apple’s iPad continues to grow in popularity as a personal tablet, but it also has a lot of potential for small- and medium-sized businesses (SMBs). You may be using your iPad for surfing the web and composing the occasional work email, but it can do a lot more than that.
Is Hardware-as-a-Service worth it?
Hardware-as-a-Service (HaaS) is not a new concept. Similar to Software-as-a-Service (SaaS), where you pay a monthly fee to a service provider in order to use a piece of software, HaaS lets you do the same to use state-of-the-art hardware. But what benefits does it offer your business?
Big savings
For SMBs, cash flow is a crucial matter.
Move over IE, Hello Microsoft Edge!
Not all Windows users are fans of Internet Explorer, and not all Mac users are crazy about Safari. But there's good news for Windows users: Windows 10 replaces IE with a brand new browser, Microsoft Edge. Here is a list of the key features you shouldn’t miss out on:
Import favorites
You can easily import the list of websites you've marked as favorites from any web browser to Microsoft Edge.
Stop using Google’s SMS sign-in
To ensure optimal security, two-step authentication is used. This requires a password as well as a unique six-digit code that is typically sent via SMS. The National Institute of Standards and Technology has voiced its concerns about this method and Google quickly responded by having users try an alternative method.
Social media helps improve content
To truly understand their customers’ purchasing habits, all content marketers have to do is follow the clues left on social media platforms. By doing this, they can send the right content to the right audience and increase conversions and sales. Here’s what you need to know to utilize social media to your business’s advantage.
Have you used these 6 Gmail tips yet?
Time is of the essence, especially for small- or medium-sized businesses. To keep up with your competitors, spending most of your day rummaging through your inbox won’t help. Use these Gmail tips and tricks and spend less time in front of the monitor and more time enhancing your bottom line.
Why SMBs should use Google Posts
Launched in 2016 during America’s presidential election, Google Posts was originally intended to be used by the candidates. In response to the extreme limitation, Google expanded the service to a number of local businesses in the same year. Here’s why it gained popularity among small- and medium-sized businesses so quickly:
What they can do
Google Posts basically allow users to communicate directly in the search results.
The Facebook tools your business needs
Businesses in the digital age rely on a strong online presence to stand a chance against stiff competition. This explains why many SMBs are turning to social media marketing. And with platforms like Facebook with a global audience of 1.8 billion users, the time to leverage the right tools to your advantage is now.